Develop branding for the Advertising and Graphic Design program. This included branding, collateral, social media, recruitment, and design of the area.
As a group of six, we rebranded the Advertising and Graphic Design program to a new design that the team felt would represent the program the best. For the branding, we used the traditional AGD colors of lime and gray. We used an organic typeface and added a gradient in the type to go along with the latest trends. These elements were repeated throughout all the collateral and social media and marketing efforts. Additional elements were also created to go along with the branding.